Practice 03 · SEO

SEO and website growth

We examine the site, find the reasons behind weak positions and build a growth plan: technical base, structure, content and measurable goals.

What's included

How the work breaks down

We take the site apart layer by layer — from technical foundations to content — and build a plan where every task has a priority and a measurable outcome.

01

Technical audit

Indexing, speed, markup errors and everything that keeps the site out of results.

02

Keywords and intent

We collect the queries people actually use and separate informational from commercial.

03

Site structure

We design sections and landing pages so every query has a page of its own.

04

On-page optimisation

Titles, descriptions, copy and internal signals tuned to specific queries.

05

Content plan

Topics, priorities and a publishing schedule for the months ahead.

06

Internal linking

We link pages so authority flows to the ones that generate enquiries.

07

Local and multilingual SEO

Language versions, hreflang and visibility in the countries and cities you target.

08

Analytics and reporting

Measurement of rankings, traffic and leads with reporting you can read.

Our approach

“Traffic without enquiries is not a result, it is a statistic.”

Aleksei Vavilin — Founder, Planovera Consulting

The outcome: stronger visibility in search, a clear site structure and a flow of enquiries you can measure and plan.

How we work

From audit to growth plan

  1. 01

    Initial consultation

    We discuss the project, current rankings and goals, and define how deep the audit needs to go.

  2. 02

    Audit and analysis

    Technical foundations, structure, content, search queries and competitors in the results.

  3. 03

    Strategy and growth plan

    Priorities, page map, content plan and measurable targets.

  4. 04

    Handover and support

    We walk through the plan together, answer questions and help during implementation.

Tell us about your site and we'll show you where it loses clients

We reply within one business day. The first 30-minute consultation is free.